Marketing FactoriesThe Meetup
Marketing Factories is REBORRN × Effie Europe's podcast on how marketing effectiveness gets built.
We usually open the doors of iconic companies and step inside each brand's story. This time, we're stepping out of the studio and into a room filled with marketers — a live gathering built around the conversations that make Marketing Factories.
- Date
- Thursday, 2 July 2026
- Time
- 19:00 – 21:00 CET
- Location
- Geneva — venue announced soon
- Capacity
- Up to 50 seats
What to expect
An open dialogue around marketing effectiveness
On the podcast, host Dafni Prosalikahas gone behind the scenes with some of the world's most iconic marketers, from Heineken and adidas to Deutsche Telekom and Fanta, digging past the campaigns to uncover the systems and operating models that make effectiveness possible.
Every episode is built like a masterclass. In a room, it becomes something richer: a live conversation where ideas get tested, challenged, and built on, with more than one voice at the table.
Our guest
We're thrilled to welcome Gael De Talhouet, Vice President Brand Building at Essity and a marketer with over 20 years of experience, to take the seat across from Dafni for this live edition.
On the sofa
Agenda
- 19:00Gathering & welcome
- 19:10 – 19:40Fireside chat: Dafni & Gael
- 19:40 – 20:00Open Q&A
- 20:00 – 21:00Networking drinks
Capacity
Up to 50 seats
An intentionally small room to keep the conversation open and personal. Seats are confirmed on request.
Geneva, Switzerland
The exact location will be announced soon.
Register
Book Your Seat
Capacity up to 50 seats.
The Podcast
Explore the Marketing Factories show
Marketing Factories opens the doors to how marketing effectiveness is really built: the unfiltered moments where ideas take shape, the ways of working that make them possible, and the people who carry them through.

